Guest Blogger: Michael Earnheart, Rhode Island Showroom Manager
One might say Furniturea (fur-ni-chur-ah) has a knack for color. With 24 brilliant color choices every customer has the chance to build their own palette. Helmed by Lee Auchinloss, the Portland, Maine-based company is nestled in the middle of Old Port.
“People walking by are attracted first by all the color and by the unique design, [some] customers say that they thought it was Scandinavian design – because of the color, proportions, and economy of the line; meaning the designs are spare and functional, plain and simple,” said Auchinloss.
Being made to order and the ability to customize each design is another impressive merit of the Furniturea line. Everything can be made tailored to specifications provided by the customer. The discussion is primarily composed of two parts – color and size.
“This style is new, unique to Portland, and it has never been seen and that is the best part. They notice quirky angles and can relate to that because they live in an old house that has settled, or because it is reminiscent of the ‘modern style’ from the 1950’s and 60’s,” Auchinoss shared.
Inherent to the design of the Furniturea pieces is the blend of traditional architectural styles imbued with a modern spin. The Lattice bed features latticework traditionally seen in Maine cottages; the irregular lines of old farm buildings are represented in the mirrors and tables; and 19th century Shaker artisanship can be seen in the armoires and dressers.
Both customers of Furniturea and The Clean Bedroom have similar feelings regarding quality and keeping their lives chemical toxin-free. Furniturea understands this, using maple wood and maple and poplar veneered furniture panels – the highest quality woods in the furniture industry. As well, the array paints used are eco-friendly and water based.
“The response to Made in Portland has been huge, of course. Even people from [far] away all have an understanding that Made in Maine means good quality, and they are supporting a lifestyle that they have a good feeling about,” Auchinloss asserted.
Furniturea’s product line is available through our website The Clean Bedroom